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04 LONGEVITY- THE BASE OF LASTING DEFINITION

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How do we get longevity between cleansing and keep the curls looking good each day?
IT IS POSSIBLE.

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THE FIVE FOUNDATIONS OF LONGEVITY

To achieve longevity (two to six days of not cleansing between Cleanse Days) we create a STRONG BASE OF LASTING DEFINITION on Cleanse Day for the hair to refer back to on the non-Cleanse Days. This helps us not have to RESET the hair often—instead, we lightly REFRESH the hair each day (if needed). This Base of Lasting Definition is important even if your desired outcome is less-defined, tousled curls/waves. You can still end there, it just makes refreshing on the following days more productive if the hair can refer back to some order (definition). 

 

This base of lasting definition is created by combining five things, I call them: THE FIVE FOUNDATIONS OF LONGEVITY. They’re really simple and easy, yet make all the difference. Essentially what we are doing is lining up all of our communication (or interactions) with our hair to say the same thing: Do your natural movement to the best of your ability. We are interacting by encouraging the hair to curl instead of adding confusion into the mix.

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